Sample Online-to-offline Analytics Reports
Campaigns
New Arrivals — Bakery, Desserts & Cheeses: August 7-13th, 2015
Online-to-Offline Conversion
Views/Opens
8,300
Clicks
4,100
Visits
4,700
Sales
1,800
Facebook Twitter Email Website App
Channel Performance
Total Sales Volume: 1,800
83.33%
5.00%
| Channel | Views | Clicks | Visits | Sales | Contribution (visits to sales) | |
|---|---|---|---|---|---|---|
| 1100 | 600 | 300 | 500 |
|
83.33% | |
| 200 | 700 | 1500 | 300 |
|
42.86% | |
| 2700 | 2000 | 1700 | 100 |
|
5.00% | |
| Website | 1900 | 500 | 400 | 300 |
|
60.00% |
| App | 2400 | 800 | 800 | 600 |
|
75.00% |
Total visits & visitors
Total # of visits & visitors
Prev. Day
0
Current Day
0
% Change
0.0%
Month Avg.
19.43
Visits per visitor
Average # of visits per one-time visitor & repeat visitor
Prev. Day
0
Current Day
0
% Change
0.0%
Month Avg.
19.43
Repeat visits & visitor
Total repeat visits & visitors
Prev. Day
0
Current Day
0
% Change
0.0%
Month Avg.
19.43
% Visits monthly/weekly/daily
Avg. % of visitors who visit at least once
Monthly
Weekly
Daily
% every month
0.0%
% every week
0.0%
% every day
0.0%
Dwell Locations
Where do visitors spend their time
Prev. Day
0
Current Day
0
% Change
0.0%
Month Avg.
19.43
Visitors by time
Average # of visits per one-time visitor & repeat visitor
Time between visits
Average time between repeat visits
Predicted Results
| # Predicted | First Name | Last Name | # Actual |
|---|---|---|---|
| 1 | Ana | Gayman | 2 |
| 2 | Alan | Haines | 1 |
| 3 | Clay | Ludtke | 3 |
| 4 | Charles | Sheldon | 4 |
| 5 | Darrin | Sayre | 12 |
| # Predicted | First Name | Last Name | # Actual |
|---|---|---|---|
| 46 | Benjamin | Venier | 34 |
| 47 | Becky | Castell | 45 |
| 48 | Beth | Thompson | 29 |
| 49 | Alex | Grayson | 48 |
| 50 | Carlos | Meador | 50 |
Actual Results
| # Actual | First Name | Last Name | # Predicted |
|---|---|---|---|
| 1 | Alan | Haines | 2 |
| 2 | Ana | Gayman | 1 |
| 3 | Clay | Ludtke | 3 |
| 4 | Charles | Sheldon | 4 |
| 5 | Carol | Triggs | 9 |
| # Actual | First Name | Last Name | # Predicted |
|---|---|---|---|
| 46 | Jacob | Thornton | 2 |
| 47 | Mark | Otto | 1 |
| 48 | Larry | the Bird | 3 |
| 49 | Goerge | the Axe | 4 |
| 50 | Mike | Larry | 9 |
Target Audience Analysis
: Segments You Selected | : Segments We Recommend
Facebook Twitter Email Website App
| Name | Channel Affinity | Visits |
|---|---|---|
| AlanHaines |
|
84 |
| AlexGrayson |
|
25 |
| AnnaGayman |
|
83 |
| AnnieThurman |
|
67 |
| AnthonyJohnson |
|
32 |
| AshleyJarboe |
|
29 |
| BeckyCastell |
|
11 |
| BenjaminVenier |
|
13 |
| BenWallace |
|
65 |
| BethThompson |
|
8 |
| CarlosMeador |
|
0 |
| CarolTriggs |
|
74 |
| CharlesSheldon |
|
80 |
| CindySchnelling |
|
63 |
| ClayLudtke |
|
82 |
| CM-94-49f043f6f3c4a1eb381976e6099b7343 |
|
2 |
| CraigCarroll |
|
28 |
| CraigLeslie |
|
67 |
| DamalaKotsonis |
|
51 |
| DarrinSayre |
|
54 |
| DarrinVanHuff |
|
69 |
| DaveKipp |
|
69 |
Facebook Twitter Email Website App
| Name | Channel Affinity | Visits |
|---|---|---|
| AaronHawkins |
|
91 |
| AmyHunt |
|
74 |
| AnthonyJohnson |
|
6 |
| b1522a17d8 |
|
25 |
| BarryWeirich |
|
31 |
| BenFerrer |
|
8 |
| BenjaminPatterson |
|
24 |
| BetsyHayes |
|
7 |
| c7fa76449a |
|
89 |
| CathyArmstrong |
|
73 |
| ChlorisKastensmidt |
|
1 |
| ChristinaDeMoss |
|
38 |
| ClaudiaMiner |
|
94 |
| CM-94-45a192a9edb3efcdf4dd24b5b5aae0cb |
|
81 |
| DamonSilva |
|
81 |
| ErinCreighton |
|
64 |
| FrankCarlisle |
|
38 |
| GeoffreyWagner |
|
41 |
| GregMaxwell |
|
50 |
| JamieFrazer |
|
88 |
| JasonKlamczynski |
|
46 |
| JayKimmel |
|
43 |
Facebook Twitter Email Website App
| Name | Channel Affinity | Visits |
|---|---|---|
| AdrianHane |
|
60 |
| AlanHaines |
|
17 |
| AmyCox |
|
7 |
| AndyReiter |
|
52 |
| AnnaHaberlin |
|
20 |
| AnthonyO'Donnell |
|
33 |
| AubreyKlein |
|
29 |
| BenjaminPatterson |
|
56 |
| BillVargas |
|
93 |
| BobbyOdegard |
|
72 |
| BryanSpruell |
|
34 |
| ChristinaVanderzanden |
|
46 |
| ClayLudtke |
|
71 |
| CM-94-45a192a9edb3efcdf4dd24b5b5aae0cb |
|
65 |
| CoreyRoper |
|
13 |
| d1a3c45587 |
|
59 |
| DanielByrd |
|
38 |
| DarrenBudd |
|
95 |
| DarrinMartin |
|
40 |
| DeanraEno |
|
76 |
| dwaynet |
|
3 |
Facebook Twitter Email Website App
| Name | Channel Affinity | Visits |
|---|---|---|
| AaronSmayling |
|
87 |
| AlejandroBallentine |
|
14 |
| AleksandraGannaway |
|
13 |
| AndrewGjertsen |
|
6 |
| AnthonyO'Donnell |
|
48 |
| b524e17fcd |
|
10 |
| BarryBlumstein |
|
36 |
| BarryFranz |
|
72 |
| BarryFrench |
|
24 |
| BarryWeirich |
|
41 |
| bd00ac4788 |
|
66 |
| BeckyPak |
|
62 |
| BenjaminFarhat |
|
62 |
| CarlosSoltero |
|
42 |
| CedricFields |
|
87 |
| ChlorisKastensmidt |
|
74 |
| CM-94-45a192a9edb3efcdf4dd24b5b5aae0cb |
|
61 |
| CynthiaVoltz |
|
50 |
| DavidKendrick |
|
28 |
| DorothyDickinson |
|
81 |
| DorothyWardle |
|
88 |